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September 24, 2020Courtesy of Getty via Forbes When measuring eCommerce success, there are three better input metrics than market share that...
July 31, 2020It’s the moment we’ve all been waiting for – Amazon's Q2 2020 Earnings Release. Since the COVID-19 pandemic began, many...
June 17, 2020Consumer Behavior on Amazon: COVID-19’s Impact on Today and Tomorrow Presenter: Andrea K. Leigh, VP of Client Services, Ideoclick In recent...
March 26, 2020To level-set: I'm certainly not suggesting that Amazon is happy about a worldwide pandemic. Many of Amazon’s workers have fallen...
February 20, 2020Our clients have been asking for help strategizing and managing their negotiations with Amazon. If you haven't already closed...
February 20, 2020Free shipping isn't free. Someone pays, and it’s not who you think. “There’s scarcely tastier bait for American shoppers than free...
October 18, 2019Amazon Vendor Services ( AVS ) is Amazon’s vendor-funded support service. Formerly known as the SVS (Strategic Vendor Services)...
September 30, 2019Look out, Vendors. Here comes Amazon. Photo courtesy of Shutterstock It’s that time of year again (groan) – annual...
September 10, 2019Here’s how to take control I’ll be speaking at the Path to Purchase Expo in November, sharing my predictions on where Amazon’s...
May 31, 2019“Third-party sellers are kicking our first-party butt. Badly,” Jeff Bezos wrote in the 2019 annual shareholder letter. This is an important...
May 7, 2019During my time at Amazon, I interviewed nearly 1,000 candidates for employment – everything from Data Scientists to Vendor...
March 6, 2019At Ideoclick, we work with hundreds of manufacturers on Amazon. This week, we've talked to many vendors who didn't receive...
February 26, 2019“I’m the #4 water brand in the US, so I should be #4 on Amazon.” —Large national bottled water brand “Our...
November 8, 2018The Importance of Winning Search Presenter: Andrea K. Leigh, VP of Client Services, Ideoclick 90% of customers on Amazon use search...
October 29, 2018If you've been sleeping under a rock this past week, you may have missed one of Amazon's most interesting...
September 13, 2018Several brands have reached out to us in a panic this week after reading some recent news claiming that...
July 31, 2018ROUNDUP: Amazon announced their Q2 earnings, and the big story is that they posted their largest quarterly profit ($2.5B)…ever. Wall street is happy,...
June 21, 2018Jason and Scot Show Episode 102: Andrea K. Leigh on Negotiating with Amazon Jason and Scot Show caught up with...
April 5, 2018Check out my recent episode on the Jason & Scot show on Negotiating with Amazon. Also, next week, I'll be speaking...
January 11, 2018Negotiating with Amazon is Different than with Brick and Mortar Presenter: Andrea K. Leigh, VP of Client Services, Ideoclick Annual negotiations...
November 2, 2017If you are a brand selling on Amazon through their retail channel, chances are you’ve heard about CRaP. CRaP...
October 23, 2017The fourth quarter of the year, starting October 1, is the largest selling season of the year on Amazon,...
August 16, 2017Hint: It’s all about risk and reward Author’s Note: The opinions expressed in this article represent my views and my views alone. I...
June 3, 2017On June 6, 2017, I'm heading to IRCE to speak at the Amazon & Me day on "Negotiating with...
May 11, 2017Jason & Scot Show Episode 83: Andrea K. Leigh on Selling on Amazon Jason & Scot speak with Andrea K....
March 10, 2017If you aren’t already a manufacturer AND a seller, you need to be I just returned from ChannelAdvisor’s Catalyst Conference in Nashville, TN,...
October 7, 2016The single biggest growth opportunity for your brand might be opening a third-party seller account. More and more brands (including...