Amazon Annual Vendor Negotiations: Resources Roundup
Our clients have been asking for help strategizing and managing their negotiations with Amazon. If you haven’t already closed Annual Vendor Negotiations (AVN), here’s a roundup of everything we’ve ever put out on the topic. What resources do you use?...
“Free Shipping” Online: The Truth About Who Pays It
Free shipping isn’t free. Someone pays, and it’s not who you think. “There’s scarcely tastier bait for American shoppers than free shipping,” according to a recent Atlantic article, “and it’s been transformed from an occasional incentive into something that...
Is Amazon’s AVS (formerly SVS) program worth it? Six mistakes to avoid.
Amazon Vendor Services ( AVS ) is Amazon’s vendor-funded support service. Formerly known as the SVS (Strategic Vendor Services) program, or having a “Brand Specialist”, the program gives you a semi-dedicated headcount inside Amazon to help you manage your business....
5 Major Pitfalls to Avoid When Negotiating With Amazon This Year
Look out, Vendors. Here comes Amazon. Photo courtesy of Shutterstock It’s that time of year again (groan) – annual negotiations. Here are a few big pitfalls we see vendors make, updated for 2019. Don’t get taken! 1. Not knowing your cost to serve Amazon Amazon only...