At the 2025 Digital Shelf Summit, Andrea K. Leigh joined leaders from Nestlé, Red Bull and Mars for a conversation about where brands should place their bets to win with tomorrow’s shopper. Three key takeaways: The shopper is increasingly in control of discovery....
Andrea K. Leigh spoke at the Women in Amazon Business Summer Retreat in Seattle about what happens when the system, whether professional or personal, stops working the way you expected. When the Algorithm Breaks: Lessons Learned from Rebooting was a more personal...
Andrea Leigh keynotes at the Wunderman Event: WTC&T Converge to present key insights on commerce trends and foresights. Leigh discusses the Discovery, Activation, Post Purchase model and other techniques in Connected Commerce. Latest Digital Commerce Trends -...
At the Path to Purchase Retail Media Summit, Andrea Leigh presented four dynamics on trends that exist currently in retail media, and then walked attendees through the M.E.D.I.A. framework for retail media success. Find the original article...