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Recent Posts

  • Warning Signs That Your Amazon Business is Off-Track
  • Think you know your brand’s competitors online? Think again.
  • How to compete with a marketplace of infinite choices.
  • Is Hybrid Selling Permitted on Amazon? Amazon’s Standards for Brands Selling in the Amazon Store Policy (previously MOA): What You Need to Know
  • 5 Predictions Based on Amazon’s Q3 2020 Earnings Recap

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Andrea K. Leigh is an eCommerce strategist and enthusiast. With over 20 years of eCommerce experience working with thousands of brands, her deep expertise can help unlock sustainable growth opportunities for brands of all sizes. A ten-year former senior executive at Amazon, she led over 15 product categories, helped launch Amazon’s automated pricing system and CRaP (Can’t Realize any Profit) programs, and ran Amazon Prime for Amazon Canada. She is a recognized thought leader in the industry, a frequent keynote speaker at various conferences and corporate events, and frequently writes and is quoted on topics related to eCommerce, corporate strategy, and Amazon.

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