Life with Amazon in 2018 and 2019 for manufacturers was not dull. And the future looks no different. Managing change effectively with Amazon is the difference between thriving, surviving and complete failure. Andrea will apply her deep Amazon expertise to a 2019 P2PX session that explains what they’ve been up to (in advertising, private label, and annual negotiations, among other areas), predict what’s coming down the pipeline, and provide practical and proven strategies for brands to win in this ever-changing landscape.