ECRM Interview - How Brands Can Navigate Today's Dynamic E-Commerce World

The E-Commerce boom during the pandemic also brought some challenges along with it, such as effectively tracking the digital shopper journey, and addressing potential supply chain issues that arose from the increased volume of online purchases. In this interview, ECRM‘s Joseph Tarnowski spoke with Ideoclick, Inc. VP of Strategy Andrea Leigh about these challenges, and how brands can navigate them to provide an optimized e-commerce experience!

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