Pursuing a DTC Model: The Pros and Cons

Pursuing a DTC Model: The Pros and Cons

This article originally appeared in MultiChannel Merchant. One of the biggest retail trends influenced by the pandemic is the increasing popularity of the direct-to-consumer or DTC model. For many brands, a long-running DTC channel proved priceless over the past year...
Five Ways to Reduce Chargebacks and Shortage Fees on Amazon

Five Ways to Reduce Chargebacks and Shortage Fees on Amazon

As more business shifts to e-commerce marketplaces such as Amazon, understanding a brand’s cost serve each marketplace is critical. What’s more, knowing how to drive efficiencies in each of these areas is key to maintaining profitability of this fast-growing channel....