Articles Archives

The Secret Behind Amazon’s Success Isn’t What You Think

Aug 16, 2017 | Articles

Hint: It’s all about risk and reward Author’s Note: The opinions expressed in this article represent my views and my views alone. I do not work for or represent Amazon.com in any way. In 2005, I joined the ranks of a company called Amazon.com – a company that was, at...

How Scrappy, Disruptive Brands are Stealing Market Share on Amazon

Jun 3, 2017 | Articles

On June 6, 2017, I’m heading to IRCE to speak at the Amazon & Me day on “Negotiating with Amazon”. There are a great roster of speakers lined up, including consumer brands seeing great success online. I hope to see some of you there! Both in my...

Amazon’s New End Game is Likely Third Party Sellers. What Retail Brands Should Do About it

Mar 10, 2017 | Articles

If you aren’t already a manufacturer AND a seller, you need to be I just returned from ChannelAdvisor’s Catalyst Conference in Nashville, TN, attended by hundreds of third-party sellers on all major marketplaces: Amazon, eBay, Walmart, Sears, Alibaba, etc. The speaker...

Hybrid Selling Models on Amazon – Why the Hype?

Oct 7, 2016 | Articles, Webinars

The single biggest growth opportunity for your brand might be opening a third-party seller account. More and more brands (including some of my clients) are seeing significant sales uptick by transitioning to a “hybrid” model to address a variety of challenges on...

The Secret Behind Amazon’s Success Isn’t What You Think

Amazon’s New End Game is Likely Third Party Sellers. What Retail Brands Should Do About it

Hybrid Selling Models on Amazon – Why the Hype?

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