Articles Archives

Empowering Customer Centricity with Retail Cloud Alliance

Mar 26, 2024 | Articles

Andrea Leigh recently contributed to Retail Cloud Alliance’s new report, as a Top Retail Expert, on Empowering Customer Centricity: Navigating Cloud Migration and Implementation. Find the report...

Artificial intelligence’s disruptive impact on e-commerce

Aug 14, 2023 | Articles

This article originally appeared in Chain Drug Review. Read the original article here. The rise of Artificial Intelligence (AI) has ushered in a new era for e-commerce, redefining how we search for products, reshaping the foundational building blocks of success in...

CMA-SIMA Webinar with Andrea Leigh: Key Success Drivers for Retailers in eCommerce

Jul 19, 2023 | Articles, Videos, Webinars

Andrea Leigh, joins CMA-SIMA’s weekly webinar to discuss integral aspects of a successful eCommerce framework for retailers. Watch the...

Andrea Leigh’s Retail Media Summit Keynote: ‘How to Win’

Jun 28, 2023 | Articles, Events

At the Path to Purchase Retail Media Summit, Andrea Leigh presented four dynamics on trends that exist currently in retail media, and then walked attendees through the M.E.D.I.A. framework for retail media success. Find the original article...

Amazon Q1 2023 Earnings Recap

May 7, 2023 | Articles, General News

I’m *real* happy with this quarter’s earning results, Amazon. Just real happy! Some highlights: Nice profit rebound, Amazon! Net Income +3.2B, Operating Income $4.8B. Worth noting that after they roll off severance payments, they will have...

Chat GPT on Digital First Strategy

Apr 16, 2023 | Articles, General News

I asked ChatGPT to write a 250-word essay on the importance of consumer brands adopting a digital-first strategy. This is un-edited, but parts I thought were particularly good are starred. Not bad ChatGPT! “In today’s increasingly digital world, it has become...