Am I going to lose my Vendor Manager? What Amazon’s increasing move to self-service means for your brand.
Several brands have reached out to us in a panic this week after reading some recent news claiming that they would no longer have access to a Vendor Manager at Amazon. Here’s what you need to know. First, don’t panic. Nothing is really changing. This isn’t a sudden or...
Roundup: Hybrid Selling Accounts, Q4 Earnings, and Acquired Pillpack
ROUNDUP: Amazon announced their Q2 earnings, and the big story is that they posted their largest quarterly profit ($2.5B)…ever. Wall street is happy, as they’ve now been profitable for 13 straight quarters – thanks in large part to their ad business (growing at...
How to not get eaten alive during your annual Amazon negotiations
Check out my recent episode on the Jason & Scot show on Negotiating with Amazon. Also, next week, I’ll be speaking at ChannelAdvisor’s Catalyst conference in San Diego – hope to see some of you there! Amazon’s March 31 annual negotiated contract...
Why Your Brand Should Care About Amazon’s Item-Level Economics (i.e, CRaP)
If you are a brand selling on Amazon through their retail channel, chances are you’ve heard about CRaP. CRaP is an acronym that stands for Can’t Realize any Profit, Amazon’s label for items that are structurally unprofitable for them to sell in their retail channel....
